Snoop Dogg has a new LP titled Reincarnated coming out later this year and he’s using it to make a new name for himself… literally. He lists himself on the album as Snoop Lion and Pitchfork reports that Snoop isn’t just adopting a new name, but also a new style of music. Reincarnated will be Snoop’s first foray into reggae music. The album’s first single, “La La La,” is out now and features Diplo and Ariel Rechtshaid. Major Lazer is credited as executive producer on the track.

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